Operation issues at E

E Insurance Asia Pacific (IAP), one of the top five foreign finance provider in Asia Pacific show sturdiness financial outcomes regardless the continuing declines in the global equity market segments and the marketplace volatility.

Despite the good financial benefits, IAP is usually encountering procedure issues in house. There is no position between local headquarter and business units. Marketing and sales communications between local office and business units are certainly not efficient neither effective, it has been difficult to travel initiatives straight down and cross. Operation-wise, there is not any model or system is in-place to keep an eye on and observe the efficiency. Lack of standardization on the procedure and analysis process associated with comparison and sharing of best practices between business units difficult.

Cause of Concerns

These issues are mostly stem from a single single trigger - the lack of a strategic operation model to bring the necessary standard of alignment, business process incorporation and data standardization in the commercial units.

Added onto it's the organization reporting structure, regional business / function director reports to the county supervisor instead of the regional manager, meaning regional office has no responsibility on the neighborhood business device and make the structure further dis-integrate and decentralize.

What complicate the style more is definitely the great variant in terms of organization unit's inner organizational characteristics and functioning style. Some business product is arranged around item while some arranged around answer provider. There is no corporate – wide procedure and when a local unit is successful, the potential benefits to different units are rarely explored. As a result, no synergy is are present.

Operation Model is the Response

IAP can be seem to function with many under the radar units with no dots linking each other and, and they are to all the different guidelines that hardly bring virtually any synergy around. To address the matter stated,...


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